The product
One dashboard runs your phone. Here is every screen of it.
Loop answers, books, transfers and follows up. Everything it does shows up here, and everything it says comes from what you set up here. Click through the sidebar, or scroll to walk through each screen.
Home
Everything that matters today, on one screen.
Calls answered, bookings made, transfers, and follow-ups due, plus the handful of things that need a human. Loop tells you what it did and what it needs.
- Live status of your line and coverage mode
- Today’s calendar and who booked what
- A short “needs you” list, nothing more
Calls
Every call, classified, searchable, exportable.
Not a voicemail box. Each call carries an outcome, sentiment, length and a two-sentence summary, so you can scan a day in seconds and filter to what matters.
- Outcomes: booked, transferred, callback, booking intent, info only, spam
- Search by caller, number, or the words that were said
- Export for your bookkeeper or CRM
Call detail
Open any call and see exactly what happened.
The transcript, the recording, the extracted details, and receipts for every lookup Loop made. If Loop quoted a price, you can see the playbook line it came from.
- Transcript with speaker turns and the recording
- Extracted service, urgency, address, booking
- “Looked up” receipts: knowledge, availability, booking
Calendar
Loop books into the calendar you already use.
Connect Google Calendar once. Loop only offers free slots in your service durations and writes each booking back the moment the caller confirms.
- Google Calendar sync, two-way
- Bookings labelled by who made them
- Reschedule or cancel from the same screen
Voice & greeting
Pick the voice, write the greeting, place a test call.
Nine voices, your exact opening line, and a switch to hand the phone back to your team any time. Changes are live on the next call.
- Nine natural phone voices
- Greeting word for word; Loop introduces itself as AI
- One-tap pause, one-tap test call
Playbook
Your services, prices, hours and policies. Edit once.
Loop answers only from what you approve here. When callers ask something new, it captures the question and asks you to answer it once, then never asks again.
- Services with duration, price, bookable or quote-first
- Hours, service area, emergency policy
- New caller questions collected and ranked
Transfers
Urgent calls reach a person, in the order you set.
Add the people who should get a live transfer, with their hours. Loop announces who it is connecting to and never bounces a call back to itself.
- Ordered contact chain with hours per person
- Rules for what counts as urgent
- Fallback: message taken, flagged, follow-up scheduled
Follow-ups
Nobody slips through the cracks.
For each outcome, decide the channel, how many attempts, when the first goes out and how long to wait between them. Quiet hours are respected automatically.
- Per-outcome rules: channel, max, first delay, interval
- Quiet hours 8 AM–8 PM by default
- Every attempt logged with its own transcript
Numbers
A dedicated line, or forward the one you have.
Buy a local number by area code or forward your existing line. Choose how much of the phone Loop should own, and change it any time.
- Local US numbers
- Carrier forwarding steps built in
- Four coverage modes: safety net, after hours, front desk, in a pinch
Good afternoon, Sam
Search calls, leads, questions…Loop is livePlace a test callCalls
Search by caller, number, or words said…ExportCall · Amelia Porter
BookedCreate leadAdd noteLoopThanks for calling Ridgeway Plumbing, this is Loop, the AI assistant. How can I help you today?
AmeliaHi, my kitchen sink is leaking and there’s water under the cabinet.
LoopSorry to hear that. Is the water still running right now?
AmeliaYes, a little.
LoopLet’s get someone out fast. The earliest visit is Thursday at 10 AM. Does that work?
AmeliaThursday at ten works, thank you.
LoopYou’re booked for Thursday at 10 AM. I’ve marked it urgent so the on-call plumber sees it right away.
- Outcome
- Booked
- Sentiment
- Positive
- Urgency
- Urgent
- Service
- Leak repair · 60 min
- Address
- 42 Hillside Ave
- Booked
- Thu, May 8 · 10:00 AM
lookup_knowledge“leak repair” → Leak repair, 60 min, $120–180, bookablecheck_availabilityThu 10:00, Thu 2:00, Fri 8:30 … (6 slots)book_appointmentThu May 8 10:00 · Google event createdCalendar
Google Calendar · connectedNew bookingVoice & greeting
Place a test callSavePlaybook
Add servicePublishTransfers
Add personSaveFollow-ups rolling out
Save rulesNumbers
Buy a numberSan Francisco · Loop line · since Apr 12
- Dial *72 then 415-555-0142 and wait for the tone.
- Hang up. Test by calling your own number.
- To stop forwarding, dial *73.
A call, end to end
Five things happen on every call.
From the first ring to the summary in your inbox, Loop follows the same disciplined path, and every step is visible to you afterwards.
- 01Rings, Loop answers
Your greeting, your voice, first ring, any hour.
- 02Understands
Asks the right follow-ups; works out need, urgency and location.
- 03Looks it up
Answers only from your approved playbook. Never guesses.
- 04Books or transfers
Checks live availability and books, or escalates to a person.
- 05Summary lands
Outcome, sentiment, transcript, recording and next step for your team.
Trust
Built to be trusted with your phone.
Every business runs in its own isolated space, every answer is traceable, and every release passes gates that block anything unsafe.
- Isolated by design
Your data, playbook and calls are separated from every other business at the database level and tested adversarially.
- Answers you can audit
Every knowledge lookup and booking check is recorded with what was asked and answered, next to the transcript.
- Consent and deletion, done properly
Callers can be forgotten on request; deletion is a single authority with a tamper-evident audit trail.
- Release gates
Cross-business leaks, deleted-memory recall and prompt-injection tests must pass with zero hits before anything ships.
Getting started
Live in six steps, with a test call before go-live.
We set it up with you. Most businesses are answering calls with Loop within a few days.
- Your business
Name, category, hours, service area.
- Number & coverage
Pick a number and how much Loop should own.
- Playbook
Services, prices, FAQs, policies.
- Voice & greeting
Choose the voice, write the opening line.
- Test call
A real signed test call, end to end.
- Go live
Publish the number and let it ring.
See it on your own calls.
Book a 20-minute walkthrough. We will set Loop up around your services and let you place a test call.